Cherry & Associates exclusively represents the real estate interests of occupiers of office and industrial space. Our business platform is designed to eliminate conflicts of interest, which are commonplace throughout the real estate industry. We do not represent building owners, nor do we own or represent any commercial property for lease. Our allegiance and fiduciary duty is only to our client, the Tenant or Purchaser of office and industrial real estate.
Joseph J. Cherry, CCIM
Mr. Cherry began his career in commercial real estate at Coldwell Banker Commercial (now C.B. Richard Ellis), where he was awarded the Distinguished Achievement Award given to the first year individual generating the largest commission income. He received the Top Five Producer Award five times during his eight-year tenure with the company. In 1994, Mr. Cherry became the founding partner of Cherry & Associates in Nashville, TN. He moved to Charlotte in 1999 to open the North Carolina office. Mr. Cherry has a Certified Commercial Investment Member (CCIM) designation, awarded by the Commercial Investment Real Estate Institute. He is known for methodically and strategically working to get the very best deal for his clients.
Benjamin K. Speir, CCIM
Ben Speir, CCIM represents the real estate interests of corporate and entrepreneurial occupiers of office space throughout the Carolinas, along with performing multi-market transaction management for select clients. He began his career in 2000 with the GVA Charlotte office of Lat Purser & Associates, where he was responsible for project leasing of the company’s local office developments and holdings. Through the GVA Worldwide affiliation, Ben found his passion for representing the interests of Tenants, working with notable clients such as Prudential, Willis and JP Morgan Chase. In 2007, Ben became Director of Tenant Advisory Services for Trinity Partners in Charlotte. Ben joined Cherry & Associates in 2010 as Partner, where he is responsible for the execution and management of client lease transactions and real estate portfolios. In addition to servicing his local clients, Ben leads the firm’s efforts in the portfolio representation of two prominent law firms, with locations throughout the South and Southeast. He is skilled in navigating complex lease transactions and is known for his loyalty and uncompromising advocacy on behalf of his clients. Ben holds a CCIM Designation from the Certified Commercial Investment Member Institute.
Joseph (Joe) J. Cherry IV, CCIM
Joe spent 4 years in service to his Country as an Officer in the United States Army, earning several designations and distinctions to include the coveted Ranger qualification. Prior to his entry into the Service, he graduated from the Kenan Flagler School of Business at the University of North Carolina at Chapel Hill. In June of 2016, joined Cherry & Associates. He currently co-leads C&A’s real estate services platform provided to EnPro Industries, a public company with over 40 locations in North America. In addition to EnPro, Joe assists in the representation of existing C&A clients, along with cultivating new relationships for the company. Joe’s skill sets earned in the Service enable him to continue the legacy of serving C&A’s clients in an excellent manner.
Cherry & Associates was founded in 1994 as a real estate advisory firm, to solely represent the interests of occupiers of office space. Prior to founding the firm, Joe Cherry was a consistent Top 5 producer with the Nashville, TN office of CBRE, then known as Coldwell Banker Commercial. In 1999, the Charlotte office of Cherry & Associates was opened, and remains the principle place of business today.
We are a boutique Tenant Representation firm by design. Our job is to put our clients in the best position to reduce real estate costs, minimize risks and maximize flexibility within the confines of the lease or purchase agreement.